Content Designer, Wellington
Date: 15 Oct 2025
Location: Wellington, NZ
Company: Ministry of Social Development
About us | Mō mātou
The Ministry of Social Development is a people-centred organisation. We’re in communities across the motu, working with partners to help New Zealanders be safe, strong and independent.
We provide social policy and advice to government and assistance, including income, employment and housing support to people of all ages, families, whānau and communities.
As a Te Tiriti o Waitangi partner we are committed to supporting and enabling Māori, whānau, hapū, Iwi and communities to realise their own potential and aspirations.
Our people are as diverse as the communities we serve. We care about the wellbeing and success of our people and provide a supportive and inclusive working environment where people can thrive and be who they are.
About the role | Mō te tūnga:
- Location: National Office, Wellington
- Team: Service Delivery Communications
- Reports to: Manager Digital Communications
- Full-time, Permanent
Help shape digital experiences that empower New Zealanders.
We’re looking for a talented and strategic Content Designer to join our Digital Communications team at the Ministry of Social Development (MSD).
This is a pivotal role where your work will guide clients and staff to easily understand information and complete the tasks they need to do.
You’ll apply user experience principles, content strategy, and MSD’s frameworks and style guides to create content that is clear, accessible, and tailored to user needs. You’ll collaborate across teams to deliver integrated, inclusive digital content that reflects our values and supports our strategic goals.
What you’ll be doing | Ko te mahi
• Lead content development and management across MSD’s digital channels.
• Write and design content using plain English, while applying accessibility standards and user insights.
• Collaborate with stakeholders and your Communications Team colleagues to develop content that meets audience needs and aligns with MSD’s style and strategy.
• Support information architecture development through user testing and visual presentations.
• Provide expert advice on content best practices, usability, and inclusive design.
• Champion MSD’s visual identity and ensure consistency across all digital touchpoints.
• Embed te ao Māori into your work
What you bring | Ōu pūmanawatanga
• Proven experience designing user-centred content for digital channels.
• Advanced writing and editing skills, with a strong grasp of plain English and grammar.
• Knowledge of SEO, accessibility, information architecture, and NZ Government web standards.
• Experience with CMS platforms and design tools such as Figma.
• Ability to simplify complex information and communicate clearly under pressure.
• Strong stakeholder engagement skills and a collaborative mindset.
• Familiarity with analytics tools to inform and improve content performance.
• A tertiary qualification in communications, journalism, or a related field, or equivalent experience.
• Project management experience is desirable.
Ready to make a difference?
Join MSD and help shape the future of digital content for New Zealanders. Bring your expertise, creativity, and passion for innovation to a team where your work will have a real impact on the lives of our clients and communities.
Apply now and be part of our transformation journey!
Position Description | He Whakaahuatanga Tūnga:
Salary | Utu-ā-tau: $90,743.00 - $109,980.00
How to apply | Me pēhea te tuku tono
To apply, click the 'Apply Now' button to upload your CV, cover letter and complete the online application form.
Note: Your cover letter will be a key part of our assessment process, so please highlight how your experience relates to the key responsibilities listed in the position description.
All applications must be made online. If this is not possible or if you have any queries, please contact us at jobs@msd.govt.nz
Internal MSD Employees – please apply through your myHR portal at work. This will ensure that your myHR employee profile is visible as internal candidate.
Closing date: 22 October 2025
Joining us | Ko te hono mai
Joining MSD means being part of a whānau that celebrates the diversity each individual represents. We show manaaki, we care about the wellbeing and success of people and want everyone to thrive, and be who they are in a supportive and inclusive working environment. We work together to make a difference for communities while doing the right thing with integrity. We are a Treaty partner committed to strengthening relationships with Māori, Hapū, Iwi and communities to realise their own potential and aspirations.
If you have any support or access requirements, we encourage you to tell us when you apply so we can assist you through the recruitment process.
MSD has a COVID-19 vaccination policy that encourages, but does not require, employees to be fully vaccinated for COVID-19 and its variants, unless the role is identified as requiring vaccination at the time.
